Major gifts cultivation cycle

Major gifts are substantial donations from individuals to organizations, with the specific threshold varying based on the organization's size and budget. Instead of fixating on a set dollar amount, major gifts focus on long-term relationship-building for meaningful philanthropy.

This guide dives into the six steps of the Major Gifts Cultivation Cycle:

• Identification
• Qualification
• Cultivation
• Solicitation
• Close 
• Stewardship

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